SummerTech LIVE x Skindevour
I did this project as part of an internship for the Victorian Government’s SummerTech Live Program 2022. This project focused on working with Skindevour and redesigning their online website in order to create more online presence and engagement. During this 10-week internship, I helped the Skindevour brand with a website redesign, created a brand identity, and incorporated various functions and features that were required by the brand. The completion of the project included all design file handoffs.
The whole process of ideating and forming solutions was to redesign the website in such a way that it’s easy for the business to show all the things they want to on the website, and at the same time, it’s a hassle-free and very streamlined process for the consumer – from arriving at the website to looking at what sort of services and treatments the brand has to offer to book services – setting up the flow to make everything easily navigable for the consumer.
For the user testing, I tested the initial prototypes with a wide variety of users to get a better understanding of how people would think about the website, in general. Also, since I wasn’t very aware of what brands like these do - I had to do intensive research about skincare brands like these and study the kind of things our competitors were doing with their websites.
